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Monday, December 9
 

10:15am PST

Looking Beyond the AI Hype Cycle: How to Automate Digital Signage Content Delivery with Artificial Intelligence and Machine Learning
Monday December 9, 2024 10:15am - 11:00am PST
The recent proliferation of AI solutions has everyone thinking they need to integrate AI into their digital signage workflows, with very little practical knowledge of how to get it done. But look beyond the AI hype cycle, and you’ll find many practical solutions that use AI and machine learning to keep content fresh and engaging. Join Korbyt CTO George Clopp and this esteemed panel of AV pros for an enlightening discussion on how they’re helping their clients harness the power of AI to supercharge their content strategies.

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Speakers
avatar for George Clopp

George Clopp

Chief Technology Officer, Korbyt
Monday December 9, 2024 10:15am - 11:00am PST
Stage 3

11:15am PST

Transparent LED Technology: The Future of Digital Signage?
Monday December 9, 2024 11:15am - 12:00pm PST
In the dynamic landscape of digital signage, one technology stands out as a beacon of innovation: transparent LED displays.  

This session will delve deep into the transformative potential of transparent LED displays, exploring their role in revolutionizing how we interact with digital content in various environments. From retail to hospitality, corporate spaces to entertainment venues, transparent LED displays are reshaping how we engage with information and branding.

Through engaging visuals, case studies, and real-world examples, attendees will gain a comprehensive understanding of the capabilities and applications of transparent LED technology. We will explore the impact of Transparent LED technology in MGM’s T-Mobile Area, an early adaptor of transparent technology, the holistic integration of these displays into architectural designs, their ability to blend seamlessly with surroundings while delivering vibrant content, and their immense impact on enhancing customer experiences.

Attendees will be equipped with insights into the future trends and possibilities of transparent LED displays, empowering them to leverage this groundbreaking technology to create immersive and unforgettable digital experiences AND get an inside scoop on the success of T-Mobile Arena.

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Speakers
avatar for Massimo Bizzarro

Massimo Bizzarro

General Manager, T-Mobile Arena
avatar for Kevin O’Neill

Kevin O’Neill

VP, Creative and Strategy, iGotcha Media
Monday December 9, 2024 11:15am - 12:00pm PST
Stage 3

12:00pm PST

Lunch Roundtable Discussions (open to All-Access and Conference Passes)
Monday December 9, 2024 12:00pm - 1:15pm PST
Join your colleagues for lunch and thoughtful networking. Table topics: 
  • Content
  • Digital Out-of-Home (DOOH) 
  • Education (schools/universities)
  • Hospitality
  • Immersive Experience
  • IT/Systems Integration
  • Retail.
Monday December 9, 2024 12:00pm - 1:15pm PST
Stage 3

2:00pm PST

Digital Signage for Social Good
Monday December 9, 2024 2:00pm - 2:45pm PST
Digital Signage can power social amenities for cities. How do we create the modern water fountain for power? From this session, we will showcase winning digital signage examples of how the industry can bring real change to city infrastructure.

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Moderators
avatar for Tim Rowe

Tim Rowe

Host, OOH Insider
Speakers
avatar for Kym Frank

Kym Frank

Global Chief Experience Officer, Motionworks AI
avatar for Joel Martin

Joel Martin

VP, Programmatic Media, adFuze/chargeFuze
avatar for Albert Thompson

Albert Thompson

Managing Director, Digital, Walton Isaacson
Monday December 9, 2024 2:00pm - 2:45pm PST
Stage 3

3:00pm PST

Scaling Digital Signage Across the Globe for 35+ million Airline Travelers (per year)
Monday December 9, 2024 3:00pm - 3:45pm PST
United Airlines is leveraging innovative approaches and technology with Sitecore's composable technology solutions to deliver customer-centric digital signage across the globe. United Airline's digital signage reaches over 35 million travelers each year in airports around the world. United Airlines in partnership with Americaneagle.com and Sitecore have rebranded and revamped the overall airport experience. Not only has the visual branding and UX been enhanced but new Engagement Cloud products from Sitecore are automating the right message to the right customer at the right time. From serving up unique flight and boarding information based on flight data to language-versioned content for multilingual flights join this session to learn more about the lessons learned and fantastic results proven by customer feedback.

Takeaways:
* Best practices & innovative ideas to automate personalization at scale for a digital sign
* How to leverage personalization and automation technology to improve signage engagement with end users
* How to leverage technology to scale the authoring efforts to scale digital signage

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Moderators
avatar for Rick Bauer

Rick Bauer

Global Director Customer Transformation, Sitecore
Rick Bauer is a Sitecore marketing subject matter expert and strategist with a passion for driving digital marketing success through inspiration, enablement, and transformation across the globe. He has worked in marketing for 30 years, including 10 years of hands-on Sitecore experience... Read More →
Speakers
avatar for LaRissa Connett-Moore

LaRissa Connett-Moore

Manager Customer Innovation & Strategy, United Airlines
LaRissa joined United Airlines in 2023 and works on digital strategy and design to improve customer experience at the gate. She focuses on digital signage, information design, and accessibility to enhance customer confidence and travel readiness. Before joining United Airlines, LaRissa... Read More →
avatar for Charles Hong

Charles Hong

Product Owner, United Airlines
Charlie has been with United Airlines since 2017 with the Airport Operations Digital Technology team. Over the last two years, he has been the product owner for United’s digital signage products that are viewed by millions of customers globally and thousands of employees throughout... Read More →
avatar for Jonathan Price

Jonathan Price

VP Sitecore Practice, Americaneagle.com
Jonathan joined Americaneagle.com in 2013 and has been working on large-scale digital projects ever since. Jonathan currently leads Americaneagle.com’s Sitecore where he works with Enterprise clients on cutting-edge technology and digital transformations. Some of Jonathan’s clients... Read More →
Monday December 9, 2024 3:00pm - 3:45pm PST
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