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Monday December 9, 2024 2:00pm - 2:45pm PST
As virtual worlds and spatial experiences evolve our perception towards architectural design is gradually changing as a result. Inhabitants of physical spaces are looking for more immersive and sensory-filled experiences IRL (in real life). This session explores the importance of designing spatial experiences in harmony with architectural environments across industry verticals. From flagship retail to workplaces, experiential pop-ups, and across mixed realities, the ways we can deliver layered engagement have dramatically evolved. Opportunities to maximize storytelling and stimulate the senses can now take new depths and possibilities - unifying the best of the physical and virtual world.

Takeaways:
1. Discover how spatial design thinking can provide new perspective for immersive physical environments.
2. Learn about harmonic design principles and how they can be applied in digital experiences.
3. See what new possibilities advancements in transparent display technology open in physical spaces.

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Speakers
avatar for Marcos Terenzio

Marcos Terenzio

Senior Director Digital Experience, IA Interior Architects
Monday December 9, 2024 2:00pm - 2:45pm PST
Stage 2

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