United Airlines is leveraging innovative approaches and technology with Sitecore's composable technology solutions to deliver customer-centric digital signage across the globe. United Airline's digital signage reaches over 35 million travelers each year in airports around the world. United Airlines in partnership with Americaneagle.com and Sitecore have rebranded and revamped the overall airport experience. Not only has the visual branding and UX been enhanced but new Engagement Cloud products from Sitecore are automating the right message to the right customer at the right time. From serving up unique flight and boarding information based on flight data to language-versioned content for multilingual flights join this session to learn more about the lessons learned and fantastic results proven by customer feedback.
Takeaways:
* Best practices & innovative ideas to automate personalization at scale for a digital sign
* How to leverage personalization and automation technology to improve signage engagement with end users
* How to leverage technology to scale the authoring efforts to scale digital signage
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